The Brand Sketch

Where independent entrepreneurs go for branding and marketing advice, insights, and inspiration.

The Brand Sketch - Start Building Your Remarkable Brand

Are you finally ready to start making REAL PROGRESS in your business?

The Brand Sketch is branding and marketing coaching for independent entrepreneurs. Join a mastermind group or get 1:1 coaching and start growing your business today.

Mastermind Group Coaching

You can build a successful business and you don't have to do it alone.

"I wish I had a group of friends who were passionate business owners like me. We could support each other and hold each other accountable."

I get comments like this from clients all the time. So I created Mastermind Group Coaching to help entrepreneurs feel supported and move their business to the next level.

In this 6-month branding & marketing accelerator program, you'll create a custom plan of action, get feedback from like-minded business owners, and grow your business.

Join a Mastermind

Latest from the Podcast

3 Simple Ways Brands Are Crushing It with Personality

3 Simple Ways Brands Are Crushing It with Personality

By Patrick McGilvray | August 16, 2018

As a small business owner you may understand the importance of injecting personality into your brand, but actually doing it, well that’s a whole other story. Today, I want to share three examples of brands who are crushing it with personality. I’m hoping you get inspired and see how easy it is to add personality into your brand.

The Wrapper Matters More Than You Think

The Wrapper Matters More Than You Think

By Patrick McGilvray | August 9, 2018

As a small business owner, you spend a lot of time creating products or services you want people to love. So you’re always working to make your thing better. But sometimes, it’s not your thing that needs work, it’s your packaging. In today’s competitive market, the wrapper matters more than you think.

10 Ideas to Help You Get Unstuck with Your Marketing Content

10 Ideas to Help You Get Unstuck with Your Marketing Content

By Patrick McGilvray | August 2, 2018

One of the keys to marketing your small business is to create valuable content on a regular basis. This strategy is called content marketing. But coming up with “valuable content” is one of the struggles every independent entrepreneur faces. Sometimes you don’t know what to create; you get stuck. Today I’ll share 10 ideas that might help you get unstuck with your marketing content.

How to Simplify Your Marketing with a Content Calendar

How to Simplify Your Marketing with a Content Calendar

By Patrick McGilvray | July 26, 2018

If you’re like most entrepreneurs, when you start thinking about your marketing plan, you probably feel a bit overwhelmed. I get it. It can be confusing and complicated. But it doesn’t have to be that way. You just need to get organized, and using a content calendar is a great way to simplify your marketing plan.

Create the Right Marketing for Each Stage of the Customer Journey

Create the Right Marketing for Each Stage of the Customer Journey

By Patrick McGilvray | July 19, 2018

Your customers are not all at the same stage in the buying process. Some are just getting to know you, some are very interested and want to learn more, while others might be ready to purchase right now. Wherever they are in the buying process, you need to create the right marketing for each stage of the customer journey.

  • After taking The Brand Sketch course, I now have everything I need to create a remarkable brand. I know exactly who my ideal client is, I know how to market to that client, and I know what my brand should look like and feel like.

    Claire Krawsczyn, Owner of Verano Marketing & Communications

The Brand Sketch is branding and marketing coaching for passionate independent entrepreneurs.